Customers. Finding, serving and keeping customers guarantees our existence.
Service. We will provide quality service that meets or exceeds our customers' requirements.
Value. We will price our service at rates that are a true value to our customers. We will purchase products and services that possess the best value by producing the most benefit for the least total cost over time, and not necessarily at the lowest price.
Profit. To remain free and provide security for our company and associates, we must earn a profit.
Associates. We believe our independent contractors and employees are truly team members, and we call them associates. We will respect all associates as members of our PRIME family. To ensure quality people, capable of near perfect performance, we will select associates very carefully.
Excellence. Our goal is to be the best. We will strive for total quality and continuous improvement.
Share. We will share with our associates fairly based on their contribution to our prosperity.
Growth. We will seek growth and challenge for our company and associates, while maintaining security and stability.
Safety. We will operate safely. We will not exchange the safety of an associate or the public for economic gain.
Environment. We will use our abilities and resources to protect the environment. We are responsible citizens of the beautiful planet Earth.
Technology. We will use cost effective technology to improve our productivity to the mutual benefit of our company, associates and customers.
Productivity. Productivity improvement is the only true way to increase earnings for our company and associates.
Fun. We will provide a work environment that is enjoyable. We will select associates, vendors and customers that we can get along with and enjoy. We believe that life is too short not to have fun.