Prime News

  • Roll Stability Control

    Prime Inc. announces the implementation of "Roll Stability Control (RSC)" on every additional truck to their fleet. Prime adds an average of 80 trucks to their operations per month. Prime Inc. feels the return on investment lies within the safety of their drivers, the transit of customers' cargo, and America's passenger vehicles. Prime is one of the first trucking companies to incorporate RSC into their new 2005 model year fleet trucks. The RSC system device focuses on a vehicle's center of gravity, the lateral acceleration limit (rollover threshold) and wheel speed. RSC is designed specifically to help maintain truck/trailer stability and aid in reducing vehicle rollovers.

    When RSC senses conditions that may result in a rollover, the system can reduce engine torque, engage the engine retarder, apply proper pressure to the drive axle brakes and, if required, modulate the trailer brakes with just enough pressure to slow the vehicle. Although rollovers do not happen that often, they are one of the most prevalent accidents among truckload carriers. "It is estimated that this system will reduce rollovers by 60 percent, states Bill Taylor, Prime Inc.'s Director of Maintenance. Prime experienced $3.2 million in freight, trailer and truck damage last year due to rollovers. We are continually looking at safety and cost saving devices for our equipment, drivers and nation's highways. This [RSC] technology should reduce our costs associated with rollovers to around $1.3 million while increasing safety," Bill Taylor continues.

  • Prime Signs up for TripPak Scanning

    Prime, Inc a respected name in transportation and early adopter of truck stop scanning has signed up with TripPak SCANNING, the cashier assisted document capture service found at full service truck stops in North America.

    "We have been pleased with the adoption of truck stop scanning," said Robert E. Low President of Prime. "Given the popularity of this program and the new in hours of service regulations forcing changes in the driving patterns of our operators, we are eager to expand the options we make available for trip document submission. TripPak SCANNING is a feature at TravelCenters of America, Petro Stopping Centers and other participating locations within our network."

    "To improve cash flow and better prepare for the upset in established driving patterns brought on by changing hours-of-service regulations, Prime is leveraging our truck stop scanning service and working to cover every base," explains Mark A. Cleveland, President and Chief Development Officer of TripPak Services. TripPak offers scanning solutions for fleet terminals, a centralized scanning service for complete outsourced document management and truck stop trip document capture services. "Any combination of these programs, together with our universal drop box coverage, delivers a tailored solution for any fleet, large or small" Cleveland adds. Prime Inc. continues to offer drivers the choice of fleet sponsored TripPak EXPRESS.

    Participating fleets can direct drivers to participating truck stops where the fuel desk employees process images and return documents with a receipt to the driver. Drivers can confirm that images were submitted through the system by reviewing them at just minutes later. Alternatively, drivers can simply drop their trip envelopes in a TripPak box to be scanned overnight and images captured at a truck stop can be merged with images processed in the TripPak SCANNING center and exported to participating carriers, while original documents are maintained by TripPak.

    Prime Inc., founded in 1970 by Robert E. Low, is an irregular-route refrigerated, flatbed, and tanker carrier with common and contract authority. Prime transports a variety of commodities, primarily food products, throughout the contiguous United States, Canada, and Mexico. Prime is fully committed to providing the highest level of service by using the best people, equipment, and technology to ensure that freight is delivered safely, securely, and on time. The fleet has almost 3,000 tractors, 3100 refrigerated trailers, 600 flatbed trailers, 100 tanker trailers and gross revenues exceeding $512 million for the fiscal year ending March 30, 2002. Prime has more than 3500 associates.

    TMI is a premier service provider to the trucking industry; the fifteen-year old company is headquartered in Denver, Colorado, with offices in Brentwood, Tennessee and Wilmington, Ohio. For information about TMI Services, visit

  • Prime Inc. Hosts Successful Holiday Party

    Prime Inc.'s 2003 Holiday Party proved to be one of the company's best ever. The event was held on December 26th at the Oasis Inn & Convention Center in Springfield, MO. With over 850 attendees (drivers and in-house associates) and a room full of delicious hors d'oeuvres, the holiday party theme "Celebrate America" had an imposing environment to celebrate.

    The party showcased an exquisite panorama of red, white and blue through out the venue. Two large screens showing the Prime video "Celebrate America" established the climax of the evening, along with honoring Prime's Millionaires throughout the event. Karaoke-singing and dancing kept the Prime crowd entertained and on their feet.

    For additional information, call Clayton Brown at Prime Inc., 417-866-0001, extension 3102 or visit Prime's web site at Professional drivers are encouraged to stop by Prime's terminal at the intersection of Interstate 44 and Highway 65 in Springfield, Missouri.

  • Prime Inc. Hosts Their First Customer Advisory Board in Biloxi, MS

    Prime Inc.'s Fall/2003 Customer Advisory Board at the Palace Casino Resort in Biloxi, MS may have been Prime's best ever. Prime Inc. puts together an advisory board twice a year that consists of Prime's top customers, managers and drivers. The advisory board gets together for two weekends out of a calendar year to have industry-related meetings in the morning and participate in relaxing activities in the afternoon. This Fall's meetings were structured a bit different than in the past. "The new format for the advisory board provided all the attendees a well rounded educational experience detailing current transportation and political trends," stated Keith McCoy (Director of Marketing, Prime).

    On Friday, October 31st, John Larkin (CFA, Managing Director of Legg Mason Wood Walker, Inc.) and Steve Shawley (President, Thermo King) gave presentations on the trucking industry and their particular services. Saturday morning started with a presentation by Steve Peterson (Director of Alliance Management, General Mills) and closed with a speech given by the Honorable J.C. Watts (former Congressman and Oklahoma Sooner quarterback). In the past, the Customer Advisory Board meetings were structured for a moderator to spark discussion about the industry and the values of business partnerships. This year's speaker lineup proved to be much more informative and thought provoking.

    This was Prime's first time to host their Customer Advisory Board at the Palace Casino Resort. When asked about the benefits of this venue Keith McCoy added, "the best of the customer advisory board was having all attendees and events totally centralized at one location. The services at the casino were outstanding." The service at the Palace was something that Robert Low (President, Prime Inc. and Palace Casino Resort) anticipated being top notch. "I hoped that everyone would enjoy the Southern hospitality and great cuisine as well as the ambiance of the Mississippi Gulf Coast," Mr. Low stated.

    When asked about the goal of Prime's Customer Advisory Board, Robert Low mentioned, "the objective of the CAB [Customer Advisory Board] is to bring together Prime's best customers, managers, and a few selected drivers to talk about relevant issues from different perspectives. We also want to provide informative presentations from recognized industry experts in a relaxed, pleasant setting. Naturally we want to ingratiate ourselves to our customers and drivers by making the Prime CAB the premiere meeting of its type by providing the appropriate mix of excellent content, relaxation and entertainment." The meeting at the Palace Casino Resort was well received by all of the attendees.

  • Bill Mack to Broadcast Radio Show from Prime

    Former Country Music DJ of the Year, Bill Mack, to Broadcast Radio Show from Prime Inc. Headquarters in Springfield, MO

    Grammy Award Winning Song Writer and former Country Music DJ of the Year, Bill Mack, will be broadcasting "The Satellite Cowboy" from Prime Inc.'s Millennium Building in Springfield, MO on October 24, 2003. The show will air on XM Nationwide Radio "Open Road" channel 171 from 11:00 a.m. - 3:00 p.m. "XM radio has achieved a tremendous nationwide trucker following in a very short time. This remote broadcast is the first of its kind for XM and provides an excellent chance for drivers to pull right off the interstate and meet the famous Bill Mack," says Don Lacy, Prime Inc.'s Director of Safety. XM Radio - Bill Mack

    Nobody in broadcasting has a more recognizable voice than Bill Mack. He has been heard on radio; seen on television; and musically shaped records for years. Bill has written songs for Dean Martin, Jerry Lee Lewis, George Jones and dozens of other top country music performers. Most notably, Bill's biggest moment in music came in 1997 when his song, "BLUE" made LeAnn Rimes a star and won him a Grammy when it was voted "The Country Song Of The Year", the highest honor that can be bestowed on a songwriter. John Hancock, Prime Inc.'s Director of Recruiting adds, "We are happy to have Bill Mack coming to Springfield. He is a voice that many know from late night radio (trucking and non-trucking folks, I have found). It is my understanding that this is his first remote from a trucking company, I am pleased that he wanted Prime to be that first location."

    For additional information, call Clayton Brown at Prime Inc., 417-866-0001, extension 3102 or visit Prime's web site at Professional drivers are encouraged to stop by Prime's terminal at the intersection of Interstate 44 and Highway 65 in Springfield, Missouri.

  • Prime Named Gorton's Carrier of the Year

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, has been selected as Carrier of the Year by Gorton's, one of America¹s premier fish and seafood producers since 1849. Strict criteria used by Gorton¹s, based in Gloucester, Massachusetts, in determining this annual designation includes on-time pick up and delivery, equipment availability, claims, equipment compliance and other service related categories.

    One of Gorton's four core carriers, Prime also accumulated enough monthly points awarded by the company for quality service to be named Carrier of the Year in 2000 and 2002. "Prime is a Logistics partner that we want to do business with, said Bruce Horne, Gorton's General Transportation Manager. They provide outstanding service for Gorton's. Prime shares our operational goals of providing excellent customer service and performance. Robert Low has created an environment at Prime that translates into superior service for their valued customers."

  • Prime's Annual Picnic To Feature Two Competitive Trucking Events

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, has announced that its annual Summer Picnic will be held on Saturday, July 5th behind the Oasis Inn and the Bass Country Inn on North Glenstone in Springfield. Prime associates will be treated to various games and activities from 11:00 a.m. to 6:00 p.m. Lunch will be served from 11:00 a.m. to 1:00 p.m., snacks until 4:00 p.m., and dinner will be provided from 5:00 p.m. till 7:00 p.m. Other entertainment includes a live band, softball, a water slide, Bingo, casino games, swimming, basketball, volleyball and a techno fair.

    Two competitive truck driving events are also features which the public is invited and encouraged to attend. The Truck Driving Championships, which tests drivers¹ skills on a course designed to simulate various situations drivers actually encounter on the highway each day, will be held in front of the Oasis Inn from 8:00 a.m. until 1:00 p.m. Winners of this event advance to state competition, where they have a chance to qualify for nationals. The Truck Pride & Polish Competition, which runs from 8:00 a.m. until 10:30 a.m. with judging to be held at 1:00 p.m., will determine who has the best looking, best cared for trucks at Prime. Prizes will be awarded in both Owner Operator and Lease Operator categories for Best of Show, Best of Class and Peoples¹ Choice. Presentation of awards for both of these events will be at 7:00 p.m. in the Exhibit Hall on the motel grounds.

  • Prime Receives Certification From US Customs To Aid Mexican Border Crossings

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, has announced that it has been certified by the United States Customs and Business Anti-Smuggling Coalition (BASC). This certification and the process behind it, said Randy Price, Director of Corporate Security at Prime, is an indication of how seriously Prime takes the security of each and every load we haul throughout North America, especially those going into or out of Mexico.

    BASC was created to combat the smuggling of contraband via commercial trade and is considered a major proactive vehicle in the war on drugs and terrorism. The BASC was initiated in March 1996 in Miami, Florida. In September 1998, Prime was an initial member in the development of the Laredo, Texas charter. Although the BASC is a voluntary program for businesses, with no Customs-imposed mandates, corporate participants are expected to set self-imposed business standards that will significantly deter narcotics traffickers and terrorists.

  • Prime's President Named Refrigerated Carriers' Top CEO

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, has announced that its president and owner, Robert Low, has been named Top CEO in the category of Refrigerated Carriers by Transport Topics magazine.

    Low founded the company with one truck in 1970 in Urbana, Missouri. By 1980 Prime was generating refrigerated revenues in excess of $50 million per year and decided to relocate its corporate headquarters to its current location at the intersection of Highway 65 and Interstate 44 in Springfield, Missouri. Within a year the company was racked by industry deregulation, spiraling interest rates and a national economic slowdown which forced the company to reorganize under Chapter 11. In 1988, Prime emerged from bankruptcy as a smaller but profitable entity. "Since then," says Low, "we've not looked back."

    The company has diversified and expanded to include flatbed and liquid bulk divisions as well. "Diversification has enabled us to spread out the cost of overhead while steadily driving revenues," Low said. Prime's annual revenues have increased from $25 million to more than a half billion in less than 15 years. "Historically we've seen growth in the neighborhood of 15 to 20 percent per year. But to protect our margins, we have to curtail growth to some extent in order to constantly improve for the benefit of our customers and our associates."

    So what's the secret? According to Low, "We have always been blessed with sharp, talented, hard-working people. They come in early. They stay late. They give 100% all the time. They make this company what it is. We are very fortunate at Prime."

    The company was also selected as one of the top five best run trucking companies in the United States according to the study conducted by Transport Topics. Prime, the largest refrigerated carrier in the United States, purchased the assets of Oklahoma City-based ROCOR in 2002 which it operates as RTC - a division of Prime Inc.

  • Owner Operators and Fleet Owners Income Opportunity

    Prime Logistics, a division of Prime Inc., proudly announces an exciting new business opportunity intended to enhance your bottom line. This innovative business model has been designed exclusively for qualified individual owner operators and companies operating multiple truck fleets.

    To qualify, provide evidence of a valid contract operating authority, including a minimum of $1,000,000 primary auto liability insurance and $250,000 cargo legal liability insurance. After you've entered into a brokerage agreement and executed a trailer interchange agreement with Prime Logistics, Prime will provide the sales and marketing efforts you need to succeed. Immediately, you'll have the strength of its existing freight network behind you, providing you loads on a dedicated basis. You'll also have access to Prime trailers utilizing the latest satellite tracking and reefer trac technology, as well as drop and hook freight.

    You'll maintain your own company identity and continue to operate under your own business authority.

    When you take advantage of this new program, Prime will pay you 76% of the line haul rate plus any fuel surcharge paid by customers. We will allow you to be on our fuel program, and save an average of 8 cents per gallon.

    Put the proven power of Prime and Prime Logistics to work for you today. This opportunity is available for a limited time only, so don't let it slip away. To see if you qualify, call 1-800-891-7277.


    Kim McCowan
    Dir. Logistics Recruiting

  • Prime Purchases Assets Of ROCOR International

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, has announced that it has agreed to purchase the assets of Oklahoma City based ROCOR International. "This acquisition is important to Prime," said Robert Low, president of Prime, "because it further enhances our core capabilities. We began as a refrigerated carrier and that remains at the heart of our business. The additional capacity of another 850 trucks plus the staff and driver base already in place to support them is good news for our customers throughout North America."

    Prime's fleet currently features 2,500 trucks of which most are operated by independent contractors. The ROCOR fleet, consisting primarily of company drivers, includes 850 tractors and 1,100 trailers. ROCOR sought bankruptcy protection filing for Chapter 11 in August of this year. Shortly thereafter the ROCOR Estate made it's intention clear to sell all assets to the highest bidder. On October 8th Prime offered the prevailing bid for substantially all of the assets of the company. The assets, including support staff, equipment and existing business relationships are considered a near perfect complement to Prime.

    The company will not continue operating as ROCOR. Rather the company will be called RTC division of Prime Inc. and will operate out of its existing Oklahoma City terminal, which will be leased by Prime as part of the purchase agreement. "It is our intent," concludes Low, "to extend our business model - one that combines dedicated associates , superior equipment, modern technology and exceptional customer service - to the Oklahoma City operation so that they may enjoy the same success as we've seen in Springfield."

  • Service and Safety Bonuses Introduced

    Starting on January 4, 2002, Prime drivers earn bonuses for on-time service and safety during a rolling 13-week period. These bonuses are based on the mileage shown on the trip documents that a driver must submit each week within 5 days of completing a trip. The service bonus follows the lead seat of a truck. The safety bonus follows the lead seat for out-of-service incidents. In the case of accidents, it follows the driver responsible.

    In order to qualify for the service bonus, a driver must have had no driver-related service failures in the previous 13 weeks. For the safety bonus, a driver must have had no driver-preventable accidents and no out-of-service incidents during a rolling 13-week period.

    Service and safety bonuses are paid at the same rate. Solos are paid 5 cents per mile for every mile they run each week above 2,400 miles per week, to a maximum of $25 per week. For example, a driver running 2700 miles, would be paid $15 (300 miles x 5 cents). Teams are paid 2.5 cents per mile for mileage over 4,000 each week. So a team running 4700 miles per week would earn $17.50 (700 x 2.5 cents).

  • Winners At Annual Picnic, Driving Championships

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, held its annual Summer Picnic on Saturday, May 25 at Bass Country Inn in Springfield. Prime associates enjoyed games, activities, great food, a live band, swimming, basketball, volleyball and a techno fair. The day's events also featured two competitive events that the public attended.

    The Truck Driving Championships tested drivers' skills on a course designed to simulate various situations drivers actually encounter on the highway each day. The following is a list of the winners of this event. Flatbed Division: 1st Place - David York; 2nd Place - Mark Van Horn; and 3rd Place - Thomas Bayslinger. Reefer Division: Michael Juergensen - 1st Place; Joseph Carberg - 2nd Place, and Gregg Barron - 3rd Place.

    In addition, several of the participants in the picnic competition qualified for the state competition which was held in Joplin, Missouri. Here are the winners at the state level:

    From left to right:

    • Joseph Carberg, 3rd Place Tank Truck Class
    • Thomas Miller, 2nd Place Sleeperberth Class
    • Russ Gookin, 2nd Place Flatbed Class

    Others who qualified and participated were Randall Barron, Bob Conger, Bill Girdler, Duane Grimme, Steve Yarbrough, Charlie Hibbard, Michael Juergensen, and David York.

    The Truck Pride & Polish Competition determined who has the best looking, best cared for trucks at Prime. The following prizes were awarded in both Owner Operator and Lease Operator categories: Best In Class, owner operator was Linda Martinez; Best In Class, lease operator went to Tomas Aranda, who also won Best In Show and the People's Choice Award. Thomas also won 1st Place in Pride & Polish in conjunction with the Los Vegas trucking show.

  • Prime Wages War on Drugs and Terrorism

    Membership in the Business Anti-Smuggling Coalition (BASC), a business-led, Customs-supported alliance created to combat the smuggling of contraband via commercial trade, is a "Prime" example of the company's proactive approach to the war on drugs and terrorism.

    The BASC was initiated in March 1996. Prime Inc. was introduced to the program in September 1998, when company representatives were invited to Laredo, Texas, to hear more about it. Upon learning the BASC's primary objective is to combat the movement of illicit narcotics via commercial shipments, Prime requested participation in the program as a business partner. The company's application was accepted in October, and Prime has been actively involved in the coalition ever since.

    Although the BASC is a voluntary program for businesses, with no Customs-imposed mandates, corporate participants are expected to set self-imposed business standards that will significantly deter narcotics traffickers and terrorists. As part of the application process, Prime was asked to mark a checklist, noting the measures the company was currently taking to deter narcotic smuggling. The checklist and Prime's markings are as follows:

    X - Policies and procedures governing Anti-Smuggling concerns.
    X - Conduct background checks on employees: (X) Criminal (X) References ( ) Other
    X - A drug free workplace policy.
    X - Perform drug testing: (X) pre-employment (X) random (X) reasonable suspicion
    X - A drug awareness program: (X) training (X) printed material (X) posted notices
    X - Employee identification procedures: (X) photo (X) color coded (X) visible at all times
    X - Facility security: (X) perimeter fence (X) security guards (X) lighting (X) controlled access
    X - Segregated parking: (X) employees (X) visitors (X) trucks
    X - Procedures for reporting the discovery of illegal drugs: (X) internal (X) external
    X - Procedures for reporting illegal drug use.
    X - Employee incentive for reporting illegal drug activity.
    X - An employee policy manual.
    X - Site map identifying secure areas within the facility.
    N/A - Limited access to shipping / receiving areas
    N/A - Limited access to conveyances.
    X - Maintain control of all conveyances.
    X - Maintain control of all seals.
    X - Inspect empty conveyances.
    X - Seal, lock and secure all loaded trailers / containers.
    X - Procedures for reporting suspicious shipments: (X) internal (X) external
    X - System to track movement of shipments: (X) manual (X) computerized
    X - Training of personnel to identify suspect shipments.
    X - Procedures for controlling / processing documentation.
    X - A policy requiring signatures for the following transactions; (X) paperwork preparation; (X) affixing of seals; (X) breaking of seals; (X) physical piece counts; (X) trailer inspections; (X) driver checklists
    X - Anti-drug agreements with other business partners: (X) written (X) oral
    X - Time controls for preparing documentation; movement of shipments; and unloading shipments upon arrival. (X) Procedures for making notifications if significant delays exist in any of the aforementioned.

    Prime has benefited from the company's participation in the BASC program. "Since we have been working proactively with U.S. Customs, we have an even stronger relationship with them," says Randy Price, Director of Corporate Security at Prime Inc. "Law Enforcement tend to trust coalition business partners and known associates, so we have experienced benefits with our participation in the program."

    Prime actively assists law enforcement agencies nationwide on a daily basis and is continually enhancing security procedures. The company anticipates cooperating with government entities even more in the future. "We look forward to working with Director Tom Ridge and the newly formed Office of Homeland Security in the war on drugs and terrorism," says Price.

  • Prime Rewards Operators for On-Time Performance

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, recently rewarded 48 operators for their continuous on-time performance.Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, recently rewarded 48 operators for their continuous on-time performance.

    Each quarter, the company gives Prime Time Certified (PTC) awards to operators who deliver all loads on time, with no service failures. The awards, which increase in value for every three months of on-time performance, are as follows:

    • 3 months: Two patches
    • 6 months: $25 in Prime Bucks, redeemable at Prime's company store, cafeteria, or Prime Time Spa
    • 9 months: $25 in Prime Bucks
    • 12 months: Jacket and PTC hat
    • 18 months: Duffle bag
    • 24 months: Ring with a diamond
    • Each additional 6 months: $50 in Prime Bucks
    • Each additional year: An additional diamond for ring

    The following operators have achieved at least 24 months of on-time performance and have earned a ring with a diamond:

    • Nancy Barnett
    • Stephen Campbell
    • Christopher Ewing
    • Andre Green
    • Benjamin Luchich
    • Sandra Paananen
    • Alexander Schulz
    • Thomas Washington
    • James Bazinet
    • Aldon Dixon, Jr.
    • Naomi Gelles
    • Willie Hobson
    • Arshad Mahmood
    • Margaret Prue
    • Christine Teixeira
    • Jerry Brinegar
    • Patricia Dixon
    • Richard Graham
    • Joan Holmes
    • Ira Miley
    • Patricia Rowland
    • Mark Wahlsmith

    In addition, the following operators have achieved at least 3 years of on-time performance and have earned another diamond for their ring:

    • David Ames
    • Veronica Clay
    • Carol Cordrey
    • Curtis Fiedler
    • Carl Hale
    • Teresa Kline
    • Karen Nichols
    • Bernard Price
    • Terrie Wieland
    • Jimmie Atnip
    • John Conway
    • TPeter Delnegro
    • Ronald Goodwin
    • Linnie Hodapp
    • Donald Miller
    • Arnulfo Padilla, Jr.
    • David Sisson
    • Floyd Carpenter
    • Anthony Copp
    • Dwaine Elder
    • Ralph Gouldsmith
    • Clint Jackson
    • Christopher Moyers
    • Mario Preston
    • Maurice Wheeless
  • Prime Upgrades to Carrier Transicold Refrigeration Systems

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, has upgraded its refrigerated fleet with Carrier Transicold refrigeration systems. Prime signed an agreement with Carrier Transicold to purchase 50 Carrier Ultima 53 refrigeration systems, with the option to purchase an additional 30 systems.

    Ultima 53's are equipped with the latest electronics and feature state-of-the-art microprocessor control systems. The flash configuration systems can be programmed for performance from a personal computer (PC).

    The purchase from Carrier Transicold, a division of Carrier Corporation, is Prime's first since 1997. "Our decision was based largely on the performance of the units," says Les Hazen, Director of Maintenance, Prime Inc. Carrier Corporation is a subsidiary of United Technologies Corporation.

  • Robert Templin Member of The Midnight Trucking Radio

    Robert Templin, independent contractor for Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, recently became a member of The Midnight Trucking Radio Network's Million Mile Club.

    The Midnight Trucking Radio Network, including WBAP 820AM Radio in the Dallas/Ft. Worth, Texas listening area, enters two drivers into its Million Mile Club each week during The Midnight Trucking Radio Network Show. To be eligible for club membership, a driver must have driven at least a million miles without a preventable accident. Templin, who has driven in excess of two million miles without a preventable accident and is a Prime Gold Millionaire, was named new club member for the week of February 18, 2002.

    "We're very proud of Robert," says Max Kubin, fleet manager. "He is not a typical steering wheel holder or electronic cowboy; he's the professional's professional. He is very articulate and is always cognizant of customer service.

    "Robert is an independent contractor," says Kubin, "but he's a company man at heart; he takes good care of the equipment and genuinely cares about people. I wish we had a whole bushel basket just like him!"

    Templin has been with Prime's Refrigerated Division for more than 10 years. He has received numerous Prime Time Certified (PTC) awards for continuous on-time performance and has visited with students across the country through his participation in the "Trucker Buddy" program. In his spare time, the Batesville, Arkansas resident is an entrepreneur. He sells dental insurance plans and phone plans and also promotes wrestling.

  • Accident Prevention Program

    Prime Inc., a leading international refrigerated, flatbed and liquid bulk truckload carrier headquartered in Springfield, Missouri, is "taking charge" of safety by utilizing a proven accident prevention program known as the Smith System®. "We're taking charge in the industry," says Ken Beagley, Smith System® Instructor. "We're making every attempt to improve our drivers' road awareness and make Prime a safer, better company."

    Prime offers the Smith System®, a driver-training program introduced by Harold L. Smith in 1948 to teach drivers eye-mind coordination, as a one-day course to drivers of trucks leased through Prime. The program teaches five keys to space cushion driving, all aimed at keeping drivers from being involved in an accident.

    The course combines classroom and on-the-road training and focuses on all aspects of driving, including backing and parking. Smith System&ref; certified trainers instruct students on how to look ahead, maintain appropriate following distances, keep their eyes moving, look for ways out of bad situations, and make sure other drivers see them.

    "The benefits of this program are not only avoiding accidents and understanding other drivers," says Beagley. "The program also helps professional drivers reduce fuel costs by 10 to 15 percent and maintenance costs by as much as 33 percent."

    Classroom training, open to non-driving Prime Associates as well as driving Associates, is conducted at the Bass Country Inn in Springfield, Tuesday through Friday, 7 a.m. to 4 p.m. Associates who qualify are rewarded $100 for completing the course.

  • Update to OOIDA Lawsuit

    In an important recent development, the United States District Court for the Western District of Missouri denied OOIDA's motion for Class Certification in the pending action against Prime. OOIDA, a non-profit trade organization, had originally filed the complaint against the company in 1997 alleging federal leasing violations.

    According to Steve Crawford, Prime's General Counsel, "Basically when the Court denied the class certification, it eliminated absent owner operators for the case. This is exactly the ruling we had anticipated in connection with this matter. Although we expect OOIDA to petition for appeal, we have a great deal of confidence in the Court's ruling and basis upon which it was made." Crawford continued, "While this decision could end this protracted litigation, it has not given us the opportunity to address the underlying allegations, which we maintain are without merit."

    Crawford stressed that attorney's for Prime have done "an excellent job representing the interests of our company." Prime is represented by Jim Sullivan of Shugart, Thompson & Kilroy, Kansas City, Missouri as well as Arthur Curtis of Greene and Curtis, Springfield, Missouri.

  • Installation of VORAD System in Fleet

    According to Robert Low, president of Prime Inc., "It remains our first priority to continually seek and implement systems which enhance safety for our drivers and for the driving public with whom our operators share America's roads. That is why we are installing Vorad systems on every new truck we add to our fleet." Prime Inc. is a leading international truckload carrier headquartered in Springfield, Missouri with refrigerated, flatbed and liquid bulk divisions servicing an expansive customer base throughout North America.

    The Eaton VORAD EVT-300 Collision Warning System is considered the most advanced, most sophisticated, most effective accident avoidance system ever developed. This high frequency radar system transmits radar signals from the front and sides of the truck alerting drivers to take evasive action in order to avoid impending accidents. The system features highly advanced technology that tracks up to 20 vehicles at a time and provides drivers with fast, precise warnings. "Our intention is quite obvious," Low continues, "and that is to avoid accidents, injuries and cargo claims. This technology features proven potential for protecting drivers and that's exciting to me."

    The "SmartCruise" option on the VORAD system enhances driver convenience and safety by maintaining driver pre-set speed and following intervals while cruise control is engaged. In addition, "SmartCruise" functions around curves and in adverse weather conditions while also monitoring traffic on the other side of upcoming hills.

    Low concludes, "Though this an expensive undertaking, we anticipate a measurable reduction in accidents and cargo claims and consider any investment which makes the roads safer for all, to be an essential investment."

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